Mushrooms
for Retail

South Mill Champs’ mushrooms are versatile, savory, and flavorful, making them a staple in the kitchen. When offering South Mill Champs mushrooms in your retail store, you can ensure you’re supplying high-quality, fresh product to your retail customers.

Why South Mill Champs
Mushrooms for Retail

Growing mushroom popularity in retail

Mushrooms Are a Growing Food Category

Retail sales of fresh mushrooms increased 16.4% in 2020 – outpacing total produce (at 9%). Retail mushroom volume also increased during the same time frame at 13.4%. (November 2020). This strong performance has led to an increase of over $223MM in retail dollars since 2013, highlighting sustained consumer demand for mushrooms in grocery and retail environments.

Healthy Eating is on The Rise

Consumers are hungry for foods that not only taste good but align with evolving grocery shopping preferences focused on balance and ingredient transparency, and are seeking out healthier food options, such as mushrooms in their local grocery store. Mushrooms are also fat-free, low in calories, sodium and cholesterol, and gluten-free, making them a familiar and versatile option within the produce department.

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Retail mushroom products aligned with healthy eating and grocery trends

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Mushrooms supporting versatile retail food offerings

The Growing Popularity of Mushrooms in Retail Stores

Mushrooms continue to gain popularity due to increasing consumer awareness of their functionality, with a Grand View Research report projecting the mushroom market will surpass $50 billion by 2028. This growth reflects expanding use of mushrooms across fresh, value-added, and prepared retail food categories.

Plant-Based Foods are Thriving

The plant-based food segment continues to grow as consumer focus shifts to more nutritional and sustainable food options. Consumers are looking for plant-based foods that are healthy, sustainable and do not harm animals, positioning mushrooms as a familiar, plant-forward ingredient within retail settings.

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Mushroom products aligned with evolving retail preferences

Explore Our RETAIL Mushroom Products

Fresh Mushrooms
Stuffed Mushrooms
Saucy mushroom icon
Saucy Mushrooms
Mushroom coffee icon
Mushroom Coffee

Why Retailers Partner withSOUTH MILL CHAMPS?

If you are looking for a mushroom partner who is dedicated to producing premium products, provides excellent customer service, and offers solutions that fit your needs, please reach out to our sales team.

South Mill Champs Product Offering for Retail Stores

Fresh Mushrooms

South Mill Champs supplies a wide variety of fresh mushrooms for retail stores, including white button, cremini, portobello, and specialty varieties like lion’s mane, shiitake, oyster, and king trumpet. These products support everyday shopping trips and consistent category performance in the produce department.
White Mushrooms

A variety of sizes and bulk boxes are available

Crimini Mushrooms

A variety of sizes and bulk boxes are available

Portabella

A variety of sizes and bulk boxes are available

Shiitake Mushrooms

A variety of sizes and bulk boxes are available

Oyster Mushrooms

A variety of sizes and bulk boxes are available

King Trumpet

A variety of sizes and bulk boxes are available

Maitake Mushrooms

A variety of sizes and bulk boxes are available

Beech Mushrooms

A variety of sizes and bulk boxes are available

Exotic Mushrooms

A variety of sizes and bulk boxes are available

Why Offer Your Customers Fresh Mushrooms?

Mushrooms Instead of Meat
  • Mushrooms have gained traction as a substitute for meat due to the meaty texture and umami flavor.
Environmentally Friendly Products are Top of Mind
  • Mushrooms are nature’s great upcycler; requiring minimal water, electricity and space to grow.
Increasing Interest in Authenticity
  • Consumers are looking closely at food production and traceability is a key factor in purchase.
  • Our vertical integration means we maintain full control, from farm to fork.
Increase Shopping Cart Total
  • Shopping basket value increases when mushrooms are in the basket.
  • Almost 55% of all U.S. households purchase fresh mushroom.

Stuffed Mushrooms

Heat-and-serve baby bella caps stuffed with flavored cheese

Spinach & Artichoke
Stuffed Crimini Caps

8 oz tray – 6 stuffed crimini mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 2 lbs
Case count per pallet: 150
UPC: 6 78286 27777 7

Tuscan Pizza Stuffed
Crimini Caps

8 oz tray – 6 stuffed crimini mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 2 lbs
Case count per pallet: 150
UPC: 6 78286 61407 7

Cheddar Jalapeño Cheese
Stuffed Crimini Caps

8 oz tray – 6 stuffed crimini mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 2 lbs
Case count per pallet: 150
UPC: 6 78286 77277 7

Mediterranean Cheese
Stuffed Crimini Caps

8 oz tray – 6 stuffed crimini mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 2 lbs
Case count per pallet: 150
UPC: 6 78286 74777 5

Buffalo Bleu Stuffed
Crimini Caps

8 oz tray – 6 stuffed crimini mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 2 lbs
Case count per pallet: 150
UPC: 6 78286 71777 8

Heat-and-serve Portabella caps stuffed with flavored cheese

Spinach & Artichoke
Stuffed Portabella Caps

9 oz tray – 2 stuffed portabella mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 3 lbs
Case count per pallet: 150
UPC: 6 78286 61405 3

Tuscan Pizza Stuffed
Portabella Caps

9 oz tray – 2 stuffed portabella mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 3 lbs
Case count per pallet: 150
UPC: 6 78286 77677 5

Buffalo Bleu Cheese
Stuffed Portabella Caps

9 oz tray – 2 stuffed portabella mushroom caps

Pack count per case: 4
Case dimension: L16″ x W11.5″ x H5″
Pallet pattern: 10 per row x 15 rows
Case weight: 3 lbs
Case count per pallet: 150
UPC: 6 78286 70777 9

Why Offer Your Customers Stuffed Mushrooms?

Satisfy Customers Need for Convenience
  • Mushrooms are already stuffed; simply place in the oven and bake.
  • Easily upgrade their meal using stuffed mushrooms as an appetizer or side.
Environmentally Friendly Products are Top of Mind
  • Mushrooms are nature’s great upcycler; requiring minimal water, electricity and space to grow.
Aligned with Consumer Trends
  • Consumers are looking for products that are great-tasting, easy to make, sustainable, authentic, and cost-effective.

The Mushroom Company Product

Offering For Retail Stores

Minute

Mushrooms

A heat-and-serve entree side dish, ready in 60-seconds

Steak & Onion Minute Mushrooms

6 oz stand-up pouch

UPC: 081453812037
UNFI Item Codes:
East: 258663
West: 71680
KEHE Item Code: 361937
6 X 6 oz, easy merchandising tear-away shelf-ready case
MSRP, Suggested Retail: $2.99

Salt & Pepper Minute Mushrooms

6 oz stand-up pouch

UPC: 081453812037
UNFI Item Codes:
UNFI East: 258664
UNFI West: 71681
KEHE Item Code: 361939
6 X 6 oz, easy merchandising tear-away shelf-ready case
MSRP, Suggested Retail: $2.99

Garlic Herb Minute Mushrooms

6 oz stand-up pouch

UPC: 081453812006
UNFI Item Codes:
UNFI East: 258665
UNFI West: 71682
KEHE Item Code: 361938
6 X 6 oz, easy merchandising tear-away shelf-ready case
MSRP, Suggested Retail: $2.99

Why Offer Your Customers

Minute Mushrooms?

Attract New Customers to the Category
  • Sell to customers who do not currently buy canned mushrooms.
  • Concerns over country of origin & canned goods.
  • Fresh & frozen mushrooms are not always a viable usage option for consumers.
Trade-up Existing Canned and Glass Mushroom Customers
  • Higher retail and more profitable items.
  • $1—$1.50 canned / glass —> $2.99 Minute Mushrooms.
Aligned with Consumer Trends
  • Consumers are constantly looking for new products that are healthy, great-tasting, authentic, and cost-effective.
  • Capitalize on consumers increasing consumption of mushrooms.
Bring Innovation to Store Shelves
  • New and differentiated products and packaging.
Satisfy Customers’ Need for Convenience
  • Microwavable pouch allows consumers to heat-and-serve in 60 seconds.
  • Easily upgrade their meal by using Minute Mushrooms as a side or ingredient.
Offer Customers a High-Quality Value-Added Product
  • Minute Mushrooms are made from fresh North American-grown mushrooms.

Saucy Mushrooms

Sliced frozen saucy mushrooms in an 8 oz microwaveable pouch

Garlic Herb Saucy Mushrooms

8 oz pouch

UPC: 085432400703
KEHE Item Code: 00396566
6 X 6 oz, easy merchandising tear-away shelf-ready case

Onion Au Jus Saucy Mushrooms

8 oz pouch

UPC: 085432400710
KEHE Item Code: 00396565
6 X 6 oz, easy merchandising tear-away shelf-ready case

Marsala Saucy Mushrooms

8 oz pouch

UPC: 085432400727
KEHE Item Code: 00396567
6 X 6 oz, easy merchandising tear-away shelf-ready case

Why Offer Your Customers Saucy Mushrooms?

  • Consumers are looking for new products that are healthy, sustainable, great-tasting, and easy to serve.
Bring New Customers to the Frozen Vegetable Category
  • Fresh is not always a viable option for consumers.
  • Canned carry a negative stigma (country of origin; canned goods).
Trade-up Existing Mushroom Consumers
  • Higher retail and profitability.
  • $4.11 (Frozen), $2.78 (Produce), $1.22 (Canned).
Bring Innovation to the Shelf
  • New and differentiated products and packaging.
Satisfy Customers Need for Convenience
  • Steam cook in a microwaveable pouch for 3 minutes or cook in a skillet.
  • Easily upgrade their meal by using Saucy Mushrooms as a side or ingredient.
Offer Customers a High-Quality Value-Added Product
  • Saucy Mushrooms are made from fresh North American-grown mushrooms.

Mushroom Coffee

Explore amazingly delicious, instant mushroom coffee blends made from superfood mushrooms and USDA-certified organic Arabica coffee.

SHROOMS BE WELL
Mushroom Coffee Blend with Reishi 

Box of 10 – Net Wt 0.09 oz (2.5 g) Packets

UPC: 081453804001
MSRP, Suggested Retail: $10.99

SHROOMS ENERGIZE
Mushroom Coffee Blend with Cordyceps

Box of 10 – Net Wt 0.09 oz (2.5 g) Packets

UPC: 081453804100
MSRP, Suggested Retail: $10.99

SHROOMS FOCUS
Mushroom Coffee Blend with Lion’s Mane

Box of 10 – Net Wt 0.09 oz (2.5 g) Packets

UPC: 081453804209
MSRP, Suggested Retail:
$10.99

Why Offer Your CustomersSHROOMS Mushroom Coffee Blends?

Bring Innovation to the Shelf
  • New and differentiated product and packaging.
  • Consumers are constantly looking for new products that are functional, healthy, sustainable, great-tasting, authentic, and easy to prepare.
The Growth of Functional Foods
  • The Global Functional Food Market size is expected to reach $259 billion by 2027, rising at a market growth of 8.5% CAGR during the forecast period.
  • Mushrooms are no longer seen as just fresh produce; they are emerging as functional ingredients across several categories – from beverages to confectionery.
Offer Customers Convenience
  • Simply heat 7oz of water and add 1 packet of SHROOMS Coffee blend – stir and enjoy.
  • Easily add functional mushrooms without a change in routine.

Mushroom

Snacks

Mushrooms for Retail Stores FAQ

South Mill Champs offers a range of mushroom products for retail stores, including fresh mushrooms, value-added mushroom products, and innovative mushroom-based offerings designed to support different retail formats and shopper needs.

South Mill Champs works with retail partners to support assortment planning, packaging options, and merchandising strategies that align with category goals and shopper demand.

South Mill Champs operates a vertically integrated supply chain with strategically located distribution facilities across the U.S. and Canada, supporting consistent supply and reliable delivery for retail partners.


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